This year, mobile recruitment became more important than ever before. Why? Because everyone and their grandmother is using a mobile device to get information and this includes candidates who are looking for great career opportunities. If you want to improve your recruitment strategy, then the use of mobile recruitment methods should be at the top of your priority list. Here’s some facts on mobile recruitment from Kelton Research:
- 50 percent of all people check their mobile phones at least 25 times per day
- 55 percent of job seekers prefer to upload their resume to a career website
- 70 percent of active candidates like to apply via mobile devices
- 86 percent of active job seekers use their smartphone for a job search
If you want to attract top talent to your company, then you must know how to effectively use mobile recruitment. Here are some tips to get this right.
Set up a branded presence on a mobile-friendly career website
Establishing yourself and your recruitment agency means having a presence that helps you stand out from others on mobile networks. Make sure your career website is mobile friendly with the latest updates for adapting to a variety of mobile devices, and create content that’s simple with easy to find information.
Use social networks consistently to educate job seekers about career opportunities
Take your brand further by extending this effort to social networking. Add regular valuable content to professional networking platforms like your blog, LinkedIn, and other social networking avenues where your best candidates are likely to be found. Creating a presence on those outlets allows you to make a first impression to future job candidates.
Make it simple for candidates to find and apply for your open positions
Your online advertisements and career site are only as good as the ability for candidates to apply for them. Make sure this is a simple one-step process that allows job seekers to share their resume and contact information with your recruitment team. Don’t provide any reason for job candidates to not apply and go to another firm.
Stay connected with passive and active job seekers through mobile apps
Use mobile apps in a variety of ways to stay connected with the talent you want to reel in. Use recruitment apps to create introductory videos, add job postings, and search for talent online. Communicate and follow up promptly with candidates.
Get used to evaluating profiles rather than resumes and cover letters
Leave your “old school” recruitment methods at the door as you venture into mobile recruitment. Instead of spending your days hunting down resumes and critiquing them, spend time evaluating the profiles of candidates and see their merits clearer.
When you are ready to begin recruiting, you want to find a search firm that values mobile recruitment and has made a commitment to harnessing this powerful sourcing method.
For any of your recruiting and staffing needs, contact Davis Staffing today for jobs in Chicago!