Recruiting candidates for your company in Illinois often starts with creating job advertisements on career pages that appeal to the market. There are a number of competitors in many of the main cities in Illinois, including Chicago. Your business will only succeed if you have the cream of the crop in terms of employees. Therefore, as a recruiter it is your job to optimize your job descriptions in order to reel in the best talent in Illinois.
Here are four ways you can effectively optimize an Illinois job description and attract the best job seekers before someone else does.
#1 – Know Your Target Candidates Inside and Out
As an employer in Illinois, it is in your best interest to paint a good picture of the type of candidates you want to interview and eventually hire. Experts suggest that you create a “candidate avatar”, which represents the qualities and personality of the type of candidate that you want for each job. This visual will help you as you create your online job descriptions for jobs in the Illinois area. Think like candidates, using content that will appeal to them directly. Know their wants, needs, and what moves them.
#2 – Add Search Engine Keywords to Online Job Descriptions
We live in a world where everyone searches for information and opportunities using the Internet. Therefore, when creating Illinois job descriptions you will want to create words that are search engine optimized, or SEO as it’s commonly referred to. This includes using industry keywords in your job descriptions. For targeted geographical areas in Illinois, you will also want to include the names of cities and regions in Illinois where are your jobs are located. This will help candidates tomorrow easily find your job descriptions and career pages online.
#3 – Put Your Illinois Job Descriptions on Social Networks
As of most recent statistics for 2014, most job seekers spend a great deal of time on social networks looking for job opportunities in Illinois – as much as 1-2 hours per day. Go where the best candidates are by adding your job descriptions and advertisement on niche Illinois job search groups. Use social media tools to make it easier for candidates in Illinois to apply for work. Post new openings using industry hashtags on Twitter and Facebook. Social networking tools are available to make things easier in recruitment. Take advantage of recruitment apps found on mobile devices that tap into social networks.
#4 – Make Job Descriptions Stand Out with Compelling Titles
Compelling titles for job descriptions can really make them stand out against the competition. In addition to making all job descriptions and titles SEO friendly, you will want to use words that demonstrate the corporate culture, benefits, and other perks that are associated with working for your company. Make sure your company’s mission is clearly stated in job descriptions and use the title to attract the best talent to your team in Illinois.
For more information about creating Illinois job descriptions and recruiting great people, talk to the recruitment professionals at Davis Staffing, a leading IL Staffing Agency. We are ready to support your hiring needs for this year and beyond.